Jobs

One of the roles of the Louisiana Travel Association is to network members of the tourism industry. Please send qualified candidates for job postings. (5 results) Download as CSV

Title
Communications Manager - Alexandria/Pineville Area CVB
Description
The Communications Manager manages the marketing and communications of the CVB.
Contact Information
Please send a resume to sherry@apacvb.org.
Title
Small Meetings & Events Sales Manager
Description
The Small Meetings and Events Sales Manager is primarily responsible for assisting the Director of Sales and Business Development with the sales operations of the St. John the Baptist Community Center (St. John Center), booking and servicing small groups throughout Louisiana’s River Parishes, and developing relationships with meeting, sports, events, and reunion planners. The Small Meetings Manager reports to the Director of Sales and Business Development.

Essential Duties and Responsibilities:
These duties and responsibilities are intended to describe the general nature and level of work being performed by the individual assigned to this position. They are not intended to be a complete list of all duties, responsibilities, and/or skills required. Other tasks may be assigned as needed.
• Review with the Director of Sales and Business Development all inquirers, solicitations, and potential customers that are interested in renting the St. John Center and meeting facilities in Louisiana’s River Parishes.
• Conduct site tours for prospective meeting planners, event planners, and other potential clients.
• Prepare contracts for booked events at the St. John Center.
• Maintain facility related webpages on websites.
• Provide booked groups with complimentary services, such as name badges, bags, brochures, and pens.
• Build strong relationships with local vendors and distributors.
• Coordinate set-up and tear-down services for special events implemented by the River Parishes Tourist Commission.
• Maintain a shared calendar of the St John Center with the Director of Sales and Business Development and the Coordinator in the St. John the Baptist Parish Economic Development Department.
• Exhibit at tradeshows to promote the destination to meeting planners.
• Establish contact with meeting, sports, events, and reunion planners who are scheduled to bring groups into the region and provide services.
• Maintain a well-informed working knowledge of all hotels, attractions, and services, both public and private that are available in the region.
• Enter and maintain partner and client information in the Commission’s CRM database.
• Gather a list of establishments in the River Parishes that offer and provide meeting space and promote and sell those venues to meeting planners.
• Enter information about booked groups in the Destination International Meetings Information Network (MINT) database.
• Attend the Commission’s interoffice, planning, and sales meetings.

Education and Experience:
• Bachelor’s degree from an accredited college or university.
• Minimum five years’ experience in Hospitality, Tourism Sales, and Sales Management in a tourism-related entity or field.
• Certified Special Events Professional (CSEP) and/or Certified Meeting Professional (CMP) preferred.
• Experience with Microsoft Office and basic knowledge of standard office equipment.

Additional Requirements:
• Must be willing to work before and after regular business hours including some nights and weekends.
• Must be free to travel.
• Must be able to lift up to 25 pounds and transport equipment and materials for use un work tasks.
• Must have a valid driver license and appropriate automobile insurance.
• Must be well groomed and maintain a professional appearance.
Contact Information
Apply here: riverparishestouristcommission.easyapply.co

Denise Burrell
denise@lariverparishes.com
(985) 359-2562
Title
Sales and Marketing Manager - Louisiana's Cajun Bayou
Description
Summary: Provide proactive and strategic management and implementation of major marketing, communications and sales initiatives required by Louisiana’s Cajun Bayou Tourism to reach its goals and to fulfill its mission as the destination marketing organization for Lafourche Parish.

ESSENTIAL DUTIES AND RESPONSIBILITIES

SALES & SERVICES
- Prepare annual sales budget for trade shows/travel for group tours and attend marketplaces.
- Maintain working knowledge of the facilities, attractions and services available in the area to visitors and be prepared to act as a liaison between these entities and clients.
- Attend consumer and travel-professional trade shows and conferences for the purposes of building and maintaining relationships with event organizers, prospecting for new business, pursuing educational opportunities, and raising awareness of and/or distributing destination information regarding the area’s attractions, lodging and other tourism amenities.
- Provide timely follow-up with operators, event organizers and group stakeholders to generate leads for the destination.
- Identify, evaluate and target events available for bid and submit Requests for Proposal (RFP’s) for any events that are deemed a good fit for the destination. Coordinate and conduct site visits as needed.
- Develop relationships with domestic and international tour operators, travel agents, wholesalers, and online travel agency representatives, providing them with destination information and connecting them directly with lodging partners and/or attractions to facilitate business-to-business interaction.
- Develop itineraries as needed by clients and oversee servicing of groups.
- Create and maintain sales files in Customer Relationship Management system (CRM).
- Represent the organization at various community and industry events as appropriate.

MARKETING & COMMUNICATIONS
- Collaborate with president and other staff/agencies to develop advertising, collateral and creative materials, execution of projects and website/mobile sites enhancements, which support sales and marketing efforts.
- Manage all CVB social media platforms, website content and newsletters.
- Manage and oversee the development of the annual visitor's guide.
- Assist with management of external vendors such as advertising agencies, photographers, video suppliers and website vendors to complete projects within set deadlines and budgets.
- Assist with development and manage the annual marketing plan, including strategies for advertising, publication, collateral and creative materials, website and mobile site development and enhancements.
- Implement the assigned programs and projects of the marketing plan, according to the established timelines, goals, standards and expectations of quality, integrity and customer service.
- Maintain accurate project records, statistics and data on ROI of marketing programs and provides appropriate information for monthly, quarterly and annual reports.
- Manage the CVB video and photography library.
- Stay up to date on industry best practices, standards and benchmarks.
- Manage all content related to Louisiana’s Cajun Bayou Tourism on industry related websites, brochures and other collateral.
- Create, implement and evaluate research-driven communications strategy, public relations and community relations campaign.
- Manage strategic corporate communications plans, including writing media plans, press releases, op-eds, newsletters, speeches and talking points.
- Develop/manage media strategies including proactive pitching, media missions, press trips, media visits and interviews.
- Cultivate and manage relationships with traditional and non-traditional media to position Lafourche Parish as a regional and national leisure travel, group, sports and special event destination.
- Track media coverage, communications with members of the media and marketplaces contacts.
- Maintain a working database of travel-industry journalists.

GENERAL
Perform other duties assigned by the President & CEO.

REQUIRED SKILLS & CHARACTERISTICS
- Excellent verbal and written communication skills
- Flexibility to adjust to changing conditions and circumstances
- Highest ethical standards and professionalism
- Planning and organizing
- Interpersonal and presentation skills
- Must be a team player
- Time management, multi-tasking and prioritization skills
- Working knowledge of Microsoft Office and Adobe Creative Suite preferred
- Ability to use research and data for analysis

EDUCATION
- Bachelor’s degree in Marketing, Journalism, Public Relations, Business Communications or Tourism/Hospitality Management
- Three to five years of Marketing/Communications and/or Sales experience or an equivalent combination of relevant training, education and experience

PHYSICAL DEMANDS
The demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Employee must be able to lift and carry 40 pounds. In addition, this position requires travel 10 to 20 percent of the time, including overnights and some weekends.

Salary:
Salary is commensurate with qualifications and experience. Competitive benefits package including medical and 457(b).
Contact Information
Please send resume and cover letter to: cgray@lacajunbayou.com
Title
Executive Director - Acadia Parish
Description
The tourism program for Acadia Parish brings together the many cultural, heritage, rural, and arts constituencies of the area and unifies efforts to promote natural, cultural and heritage tourism, which is typically the type of traveler these communities attract.

The ideal candidate is highly motivated, personable, articulate with excellent communication, computer and writing skills. Experience with social media marketing, graphic design, photography, networking and collaboration is required. The person should have the ability to organize work, set priorities, meet critical deadlines and follow up on tasks with minimal direction and oversight; and can apply creative thinking to solutions.

Summary of Position: The role of the Executive Director is to direct and coordinate a comprehensive program of tourism development and promotion for Acadia Parish. The primary responsibility of the role is to grow tourism-related revenues in Acadia Parish through the effective use of strategic planning, leadership skills, community assets, industry knowledge and relationships, and evolving tourism practices.

This position will represent Acadia Parish in the tourism industry, including developing and maintaining relationships within the travel region, Louisiana Office of Tourism, cooperative tourism partnerships, and others. The Executive Director will also be responsible for public speaking presentations, technical training and requests from local governments to provide informative guidance.

Working Conditions: Work is in an office setting but will require mobility during special events and conferences. In this position, it is necessary that the hours and days of the week be flexible. Working holidays and weekends will be required at some points. Travel and attendance at town, regional, or state meetings, conferences and events is required.

Description of Duties:
• Coordinating Acadia Parish Tourist Commission’s online presence through regular event emails, ongoing maintenance of the website, blog content, monthly newsletters, annual report, search engine optimization, etc.
• Oversee Visitor Center marketing strategy
• Handle all aspects of the Acadia Parish tourism social media marketing
• Maintain a current working knowledge and inventory of Acadia Parish tourism assets, and consistently research potential new areas of asset development
• Develops integrated marketing, advertising, media and public relations strategies and tactics; identifies target demographic, monitors competition, and adjusts strategy accordingly
• Oversees the development, review and distribution of fulfillment pieces, advertising, media releases, etc. on tourism-related subjects including occupancy, attractions, activities, events, facilities, marketing, and public relations
• Develops and maintains partnerships with Louisiana Office of Tourism and other local organizations, local business community, surrounding communities, and regional marketing and economic development boards
• Represents Acadia Parish in cooperative local, regional, and statewide promotional efforts; develops and maintains a positive relationship with the business community and maintains public awareness of tourism issues and advertising opportunities
• Supervises and participates in trade shows, and familiarization tours for journalist, travel agents, and tour operators
• Write and applies for funding through grants, sponsorships, and cooperative marketing programs.
• Provide monthly reporting and analysis to Tourist Commissioners including social media and website statistics, media exposure, occupancy rates and events supported
• Provide marketing and promotion assistance to Acadia Parish tourism-focused events
• Supervise and direct daily activities of the Tourism office, including personnel
• Manage financial records of the organization, including payroll and government reporting
• Perform other duties as assigned by the Board

Qualifications
• Minimum of Associates Degree in Communications, Public Relations, Marketing or Advertising
• 2+ years of experience in Public Relations, Marketing or Advertising
• Exceptional writing, editing, and proofreading skills
• Excellent personal skills; ability to maintain strong relationships with many different stakeholders
• Proficiency in Microsoft Office suite including Word, Excel, PowerPoint, and Outlook
• Experience using WordPress or similar website management tools and Active Campaign or other mass email communication platform
• Knowledge in graphic design programs (InDesign, Illustrator, Photoshop, and Adobe Illustrator)
• Excellent oral and written communication skills
• Ability to multi-task
• Adaptability in a fast-paced work environment
• Strong team-oriented work ethic
• High level of attention to detail and follow-through
Contact Information
Deadline to apply is February 12, 2021
Resumes may be sent to APTourismED@gmail.com
Title
Executive Director - River Parishes
Description
River Parishes Tourism Commission
Job Description - Executive Director

Overview of organization
The River Parishes Tourist Commission (RPTC) is a government agency responsible in managing the destination, Louisiana’s River Parishes, through promotion, advocacy, and regional initiatives. A professional staff manages the River Parishes Tourist Commission, with the Executive Director responsible for the day-to-day operations of the organization.

Responsibilities:
The Executive Director has primary accountability for the accomplishments and fiscal integrity of the entire organization and is expected to work with the Chairman of Board of Directors to determine the focus and direction of the commission. The Executive Director is responsible for the operations of the RPTC, by acting as its spokesperson and representing it before others. Responsibilities shall include the following tasks:
• Identifying and soliciting available tourism promotion program funding from both private and public sources by working with various governmental and economic development agencies to develop and assemble a portfolio of financial resources including grants and loans to finance tourism development projects.
• Working with representatives of both regional and state government in coordinating the activities of the RPTC and in negotiating financial support, while continuously seeking new opportunities to increase the financial stability of the organization, as well as seeking alternative sources of revenue.
• Supporting individual tourism businesses and tourism providers in an advocacy role to develop and successfully implement tourism-marketing strategies and promote tourism development for the region.
• Developing and executing a comprehensive marketing plan to promote Louisiana’s River Parishes as the premier destination for leisure travelers, group tours and small to midsized meetings.
• Working with tourism providers, travel agencies, and other tourism agencies by promoting a positive image of the regional tourism industry through a variety of media efforts by implementing promotional campaigns that include a mix of advertising, public relations, and sales promotion activities.
• Networking with individuals and various organizations to improve and enhance the viability and visibility of local tourism businesses through diversification, niche marketing and parishes branding.
• Supervising and directing the RPTC staff.
• Representing the organization at trade associations and meetings necessary to further the mission of the organization.
• Oversee the implementation of the organization’s strategic plan.
• Any other duties as assigned by Chairman of the Board of Commissioners.

Supervisory responsibilities:
Responsible for supervision of all staff. Responsibilities include interviewing, recommendation for hiring and training employees; planning, assigning, and directing of work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

Reporting Duties:
The Executive Director will report directly to the Chairman of Board of Directors for absentee, prepare agendas for both Executive and Full Board meetings, as well as work with Chair of the Board in planning events, work on committees, etc.

Education and Experience
• Bachelor’s degree from an accredited college or university.
• Minimum five years’ experience at a tourism-related entity or field.
• Certified Destination Management Executive (CDME) and/or Certified Economic Developer (CEcD).

Additional Requirements
• Must be willing to work before and after regular business hours including some nights and weekends.
• Must be free to travel.
• Must be able to lift up to 25 pounds and transport equipment and materials for use on work tasks.
• Must have a valid driver license and appropriate automobile insurance.
• Must be well groomed and maintain a professional appearance.
Contact Information
https://riverparishestouristcommission.easyapply.co/
***Deadline to apply is February 28, 2021***