Program Overview

If you have thought about becoming more involved in the Louisiana travel industry or if you want to better understand how tourism functions from a local to statewide perspective, then the Louisiana Tourism Leadership Academy is the choice you need to make for your training and educational needs.

You will learn true leadership skills and traits and how to apply these skills to become more proficient in your job. You will gain an understanding of your role in advocacy efforts and the governmental issues that affect the tourism industry. You will learn all aspects of product development, from the making of a plan to the funding, execution and marketing of that plan. You will also discover skills to successfully network within the industry.

Through six class sessions and a group project, the program focuses on leadership, productivity, vision, networking and gaining a better understanding of their role in statewide issues.