Sales & Marketing Symposium

This two-day educational event will provide attendees with the opportunity to build a reliable network of other sales & marketing pros for knowledge sharing and creative brainstorming. Each educational session will provide insight and inspiration into marketing and sales tactics.

This year’s Sales & Marketing Symposium will be held in conjunction with the Elite Media Reveal! LTA’s top three media partners – Compass Media, AJR Media Group and Miles Partnership – will present their best new marketing products and give a glimpse of exclusive offerings.

HOTEL
A discounted hotel room rate of $119 will be provided at the DoubleTree. Click here to book your reservation, or call 337-235-6111 and give the group code "LSM." Deadline to book is September 26.

DoubleTree by Hilton Lafayette
1521 W Pinhook Rd.
Lafayette, LA 70503

ELIGIBILITY
The Sales & Marketing Symposium is open to sales directors, sales managers, marketing directors and others in each associated departments of all Louisiana hotels, attractions, CVBs, transportation companies, parks, restaurants and other companies within the travel and hospitality industry.

REGISTRATION FEE
$275 

*DEADLINE TO REGISTER: SEPT. 26

Trouble registering? Email Madeline@louisianatravelassociation.org.

THURSDAY, OCT. 5  

8:45-10:15 a.m.

Breakfast General Session:
Playing with Fire
Aileen Bennett

10:30-11:15 a.m.

Media Presentation #1

11:15 a.m.-12:30 p.m.

Breakout Sessions:

Downturn Dynamics: Turning Challenges into Tourism Triumphs
Marica Brewster

Brand Stick-Em: Creating Destination Storytellers Inside & Outside Your Organization
Steve Chandler

12:30-1:30 p.m.

Lunch

1:45-2:30 p.m.

Media Presentation #2

2:30-3 p.m. Break

3:15-4:15 p.m.

LTA Board Meeting
5:45 p.m.

Dinner
Adopted Dog Brewing
*Buses depart at 5:30pm

FRIDAY, OCT. 6  

6-9 a.m.

Breakfast on your own

8-9 a.m.

LACVB Board Meeting

9:15-10:15 a.m.

General Session:
Innovations for AI in Travel Marketing
Jacquelyn Blackwell

10:15-11 a.m. Media Presentation #3

 

 

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Click here to view the Registration Cancellation Policy.